5 Things You Didn’t Know About Push Up Bras

Push up bras have been around for longer than you might have thought. The idea of wanting to accentuate breasts began with the introduction of the corset between 1490–1510, though the push up bra revolution came a lot later. 

While the padded bra was first invented in 1947 by Frederick Mellinger, it was Canadian designer Louise Poirer who created the Wonderbra in the 1960s, making massive waves in the fashion industry. The Wonderbra helped spark a feeling of sexiness and confidence in women and soon became extremely popular. However, it truly took off in the 1990s, with push up bras becoming the go-to style for a generation of women. 

Nowadays, push up bras are still a common option amongst women, but there are other styles on the market equally as popular. In today’s world, bra types are chosen based on personal preferences and breast shapes, rather than trends.

There are a lot of myths circulating around push up bras. Some fear that daily wear will cause breast sagging and ligament damage over time. However, this is simply not the case! You can absolutely wear a well-fitting push up bra daily without any issues. 

In fact, it’s actually a pretty comfortable choice, thanks to the extra padding. With different push up bras providing different levels of lift, some are more subtle than others, making them a great go-to option for many women. But at the end of the day, it really comes down to personal preference and what you are most comfortable wearing. No matter what bra style you choose, nailing the fit is most important for all-day comfort and supportive benefits. Finding your push up bra to be uncomfortable as the day wears on? Chances are the fit isn’t right. Life is far too short for bad-fitting bras, call in to your nearest bendon store to get fitted correctly.

Push up bras have numerous benefits and are worn for a variety of different reasons—which is partly what makes them such a versatile wardrobe staple. 

Regardless of breast size, a lot of women will opt for push up bras to feel sexier and enhance their femininity. This bra looks equally as amazing on smaller busts as on larger busts, though it offers different benefits depending on your bust size. 

We are all about enhancing your natural shape. However, it’s not uncommon to feel insecure about having a small bust. For women with smaller breasts, push up bras can be the perfect tool for creating perky, lifted breasts and cleavage. Feeling good in your skin is a massive confidence booster; for some, a well-fitting push up bra can be a big help. Breasts that have lost volume after weight loss or nursing can benefit from the extra boost that push up bras offer. 

Other women may choose to wear push up bras purely for comfort. Because Push up bras have extra padding to create (or enhance) the appearance of cleavage, they are incredibly comfy and great for daily wear. They also provide strong support for larger busts and can help ease back pain associated with large breast size, which is a huge bonus in terms of comfort value. The padded cups also provide a smoothing effect which is favoured by many. 

Another benefit to wearing a push up bra? They help create a flattering silhouette perfect for certain outfits, such as a bodycon dress or low-cut top where you want to show off your curves or create natural-looking cleavage. This bra style can also be worn with t-shirts to give your bust a lift and accentuate your figure in a super seamless, flattering way. 

There is actually a wide variety of different push up bra styles. Which is amazing because each style brings something unique to the table.

We understand that every body is different, which is why no one push up bra style ranks better than others. It truly comes down to your breast shape and personal preference. 

Ready to explore some of the most common push up bra styles?

Short answer: No! Push up bras work for all women, as there are push up styles that suit both smaller and larger busted women.

If you’re a member of the ‘itty bitty titty committee’ and want the appearance of larger breasts, then the 200% boost has got you covered. 

Women with larger busts can also benefit from push up bras, as it provides lift and a flattering shape. Since push up bras have varying levels of lift, someone with a larger bust might prefer a style with less padding. With our My Fit ranges, the padding level decreases as the cup size increases, so you get a more subtle lift.

Regardless of your breast shape, at Bendon, you’re bound to find a push up bra that suits you. If you aren’t sure what push up bra is right for you, head in-store to get a bra fitting and chat with our Fit Experts about the fit and style you’re after.